Metron Aviation is a global leader in aviation software development for Air Navigation Service Providers, airlines, airports, and governments worldwide. Metron Aviation struggled to tell the story of how their products are unparalleled, serving air navigation service providers (ANSPs), airlines, airports, and civil aviation authorities on five continents.

After several Strategic Communication Workshops, Focused Image developed the Metron Aviation story emphasizing their customized solutions to complex and ever-changing challenges in Air Traffic Management (ATM) and Air Traffic Flow Management (ATFM). Focused Image developed the content for their suite of products and designed them to ensure they were all consistent and integrated with the Metron Aviation brand. Furthermore, we developed the Metron Aviation marketing strategy, built target audiences, and executed their communication program which included digital marketing and advertising, collateral, product briefs, and logo designs.

The digital outreach campaign delivered new U.S. and international customers for Metron Aviation. Metron Aviation was acquired by Stratify Aerospace in April 2025.