Challenge GI North is a multi-location gastroenterology practice serving the greater Atlanta area, providing colonoscopies, upper endoscopies, colon cancer screening, and ongoing GI care. As the practice grew, it needed a clearer, more patient-centered brand and a stronger communications platform to make care easier to understand, improve the patient experience,
Challenge Manu & Associates launched as a full-service architectural design and building firm in Falls Church, Virginia, with experience spanning ground-up construction and renovations. As a new firm, it needed a clear market position and a cohesive brand system to build credibility quickly, attract prospects, and establish consistent communications across
Challenge Raise awareness for Tresys providing customers with comprehensive security solutions that meet the challenges of the most demanding environments in the world. Solution Communicate Tresys’ certified and accredited products that protect information and ensure that the appropriate data gets to the correct location in a timely and secure manner.
Challenge After years of sustained business growth their brand no longer reflected the company’s breadth of experience, capabilities, or government expertise. Solution Focused Image applied our proprietary BrandNew™ methodology to uncover Integral’s brand essence, what value it brings to the marketplace, and ultimately what made the company unique. Outcome Focused Image
Challenge Create a consistent brand image that communicates the importance of their work. Solution Communicate how ATG’s work goes to the heart of the national security mission. Their expertise, experience, and innovation to solve the most complex data challenges providing the actionable intelligence needed to act decisively to accomplish their mission.
Challenge LMI was viewed as a supplier of structural assemblies, kits, and components to the commercial, business, regional, and defense aerospace markets. Solution Position LMI as a solutions provider delivering engineering services supporting aircraft product lifecycles from design to fleet support via complete turnkey services. The campaign, A Higher Level
Challenge PRS, a leading Northern Virginia mental health nonprofit with a 60-year legacy, had expanded the breadth and depth of its behavioral health and crisis services, but its name no longer fully conveyed the scope of its work. The organization needed a new identity that clearly expressed its mission and
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