Challenge
Applied Insight was a relatively unknown brand in the Washington DC market and needed to build awareness of its solutions.
Solution
We positioned Applied Insight as an agile mid-sized company solving complex technology challenges for federal government customers with expertise in cross-domain and boundary solutions, network analytics, DevSecOps and low-to-high development that was unique in the GovCon industry.
Outcome
Utilizing an integrated marketing program to communicate their development and delivery of innovative, award-winning products, Altitude™ and SHIFT™, and applications deployed in highly sensitive customer environments, Applied Insight created positive perceptions for their business and brand. Applied Insights was acquired by CACI.